SHOUTcast Radio FAQ
What is SHOUTcast Streaming Service?
SHOUTcast has launched a new service which includes free streaming along with additional tools and capabilities to support the needs of today’s online radio stations. These enhancements are built on the tradition and reliability of SHOUTcast and are available today to selected SHOUTcast broadcasters, and CDN partners.
These New features include
- Streaming - High quality stream hosting at no cost
- Unlimited listeners - No more maxing out slots, SHOUTcast now supports unlimited listeners
- Integration with TargetSpot’s Ad Network in US and France (with Germany and Spain coming later this year)
- Audience Monetization regardless of how they listen - using SHOUTcast’s new server-side targeted ad injection
- Built-in listener analytics (stats tools)
- Easily build your audience through SHOUTcast’s strategic partners and platforms
- In the tradition of SHOUTcast, there is no cost for all of these features
How to trigger your ads?
It's required that you include a pair of two-minute stopsets each hour in your programming for us to insert the commercials. This provides the revenue that your station will receive for being a part of the SHOUTcast Streaming Service. These stopsets must occur between :15 and :30 past the hour for the first stopset and again between :45 and the top of the hour for the second one. If you have additional stopsets within your programming, that is fine, however your listeners will likely hear PSA’s and comps instead of commercials.
To activate each stopset of ads, all you need to do is schedule a pair of 2 minute MP3 files with the tag "Advert:" in the artist and title sections. Note that the audio in your MP3 file will be heard by folks in countries that don't have ads running. However the audio from the MP3 will be covered by ads in the US, several European countries - anywhere your station is being monetized. What that means is that you should put audio in the file (or files) that you would want people to hear if they're not hearing ads at that time. You can make the MP3 any way you want, but the ID3 tags will have to be correct to fire the ads and generate your revenue.
Once the metatada from the two-minute file is received by our servers, the system injects a unique set of two minutes of targeted ads for each of your listeners. The metadata to activate the ads is "Advert:" in both artist AND title song fields. Note that the advertising server is case sensitive, so make sure to use a capital “A” and the colon.
How to setup your fallback file?
One of the important features of the SHOUTcast Streaming Service is the ability to upload a file which will play in the event the connection from your encoder is lost temporarily (due to power outage, internet issue etc). The file will instantly start playing for your listeners if the servers stop receiving audio from you. It will continue to play and repeat until we receive a reliable signal from your encoder once again.
To activate this function, go to your settings at rmo.shoutcast.com. Under Settings > Streams > %StreamName% > Fallback File, you'll see a setting for "Set Fallback". Upload a backup file here (we suggest at least an hour in length). During the upload process, there is no "progress bar" but your browser should show the upload process at the bottom of your screen. Note: that the format and the bitrate of the file need to be the same as your stream (128k for most stations) in order to activate.
After you have successfully uploaded the file, please wait an hour for it to load and be configured. Then test the file: listen to the stream while you disconnect your encoder. The Fallback file should play automatically. When you reconnect the encoder, the stream will return to regular programming.